Expertise
Experience at both the hands-on, executive-level as well as strategic oversight-level, Alexis has deep experience in just about every area of eCommerce and digital marketing.
Direct-to-Consumer Strategic Business Planning and P&L Management
Manage Your D2C Business Start To Finish
Services Include: sales forecasting, direct-to-consumer seasonality, consumer behavior analysis, marketing budget and planning, personnel management, & distribution strategy.
Content Marketing, Blogs, & SEO
Bring Your Brand To Life With Stories
Services Include: SEO keyword strategy, content planning, content development, copywriting, copyediting, & blog management.
Online Advertising, PPC, Social Advertising, & Affiliate Marketing
Draw The Most Qualified Audience
Services Include: online advertising strategy, search marketing, keyword strategy, ad copywriting, social media advertising strategy, remarketing, affiliate marketing management, & marketplace advertising.
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Platform Expertise: Commission Junction, Share A Sale, Google, Facebook
Marketing Communications, Email Marketing, & SMS
Send The Right Message At The Right Time
Services Include: content & story planning, content mix strategy, email marketing management & execution, SMS management & execution.
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Platform Expertise: MailChimp, OmniSend, Listrak, Klaviyo
Website Development & Management, Mobile Apps, Mobile Marketing
Develop A Compelling, Conversion-Focused Platform
Services Include: website audits, web project management, web development scope creation, web agency management, eCommerce subscriptions program, mobile marketing strategy, UX, creative direction, & website planning.
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Platform Expertise: Shopify, Shopify Plus, Magento
Digital Resourcing, Platforms, & Tools
Build A Foundation Primed For Growth
Services Include: digital platform resourcing and recommendations, web tool evaluation, personnel management, & agency management.
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Platform Expertise: Shopify, WordPress, Wix, Hootsuite, Google, MailChimp, Listrak, OmniSend, Klaviyo, Asana, Stamped.io, Bold Apps, GetSiteControl, Facebook
Social Media, Influencer Marketing, & PR
Spread The Word & Drive Brand Awareness
Services Include: social media management, influencer marketing management, PR agency management, social content development, photography, & content planning.
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Platform Expertise: Facebook, Instagram, YouTube, Pinterest, LinkedIn
Web Analytics, Data Analysis, Training, & Education
Read The Numbers To Drive Decisions
Services Include: KPI tracking, digital marketing and web analytics, executive and team training, board presentations, & digital data analysis and recommendations.
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Platform Expertise: Shopify, WordPress, Wix, Hootsuite, Google, MailChimp, Listrak, OmniSend, Klaviyo, Asana, Stamped.io, Bold Apps, GetSiteControl, Facebook
Amazon & Online Marketplaces
Get Set For Success On The #1 Shopping Site
Services Include: distribution channel strategy, Amazon FBA management, Amazon advertising, Amazon content strategy & development, & Amazon analytics.
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Platform Expertise: Amazon
